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    <title>Pony Express HQ blog</title>
    <link>https://www.getponyexpress.com/blogpost</link>
    <description>Guides, comparisons and compliance explainers on bulk text messaging.</description>
    <language>en-us</language>
    <lastBuildDate>Tue, 04 Aug 2026 22:21:11 GMT</lastBuildDate>
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    <item>
      <title><![CDATA[How API Keys Work in Pony Express HQ]]></title>
      <link>https://www.getponyexpress.com/post/how-api-keys-work-in-pony-express-hq</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/how-api-keys-work-in-pony-express-hq</guid>
      <description><![CDATA[Create, use, and revoke API keys to connect Pony Express HQ to Zapier and your own integrations.]]></description>
      <pubDate>Tue, 04 Aug 2026 22:21:11 GMT</pubDate>
    </item>
    <item>
      <title><![CDATA[TextMagic vs ClickSend vs Pony Express HQ: Which SMS Marketing Platform Wins in 2026?]]></title>
      <link>https://www.getponyexpress.com/post/textmagic-vs-clicksend-vs-pony-express-hq-which-sms-marketing-platform-wins-in-2026</link>
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      <description><![CDATA[TextMagic vs ClickSend vs Pony Express HQ, compared for 2026: real per-text costs, free credits, contracts, MMS, and which SMS platform fits your business.]]></description>
      <pubDate>Sun, 05 Jul 2026 00:00:00 GMT</pubDate>
    </item>
    <item>
      <title><![CDATA[Trumpia vs Tatango vs Pony Express HQ: Which SMS Marketing Platform Wins in 2026?]]></title>
      <link>https://www.getponyexpress.com/post/trumpia-vs-tatango-vs-pony-express-hq-which-sms-marketing-platform-wins-in-2026</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/trumpia-vs-tatango-vs-pony-express-hq-which-sms-marketing-platform-wins-in-2026</guid>
      <description><![CDATA[Compare Trumpia, Tatango, and Pony Express HQ for 2026. Subscriptions vs 1¢-per-text pricing, no contracts, plus 100 free credits. See which SMS platform wins.]]></description>
      <pubDate>Tue, 09 Jun 2026 01:57:53 GMT</pubDate>
      <category><![CDATA[Marketing Strategy]]></category>
    </item>
    <item>
      <title><![CDATA[The Ultimate Mass Text Messaging Guide: Harnessing the Power of Mass Text Messaging]]></title>
      <link>https://www.getponyexpress.com/post/the-ultimate-mass-text-messaging-guide-harnessing-the-power-of-mass-text-messaging</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/the-ultimate-mass-text-messaging-guide-harnessing-the-power-of-mass-text-messaging</guid>
      <description><![CDATA[Text messaging is no longer just for personal chats. It’s a powerful tool for businesses to connect with customers fast and effectively. If you want to boost your outreach without spending a fortune or needing tech skills, this guide is for you. I’ll walk you through everything you need to know about mass text messaging and how to use it to grow your business.Why You Need This Mass Text Messaging GuideLet’s face it - small businesses need simple, affordable ways to reach customers. Email can get]]></description>
      <pubDate>Mon, 08 Jun 2026 15:50:06 GMT</pubDate>
    </item>
    <item>
      <title><![CDATA[Postscript vs Yotpo SMS vs Pony Express HQ: Which SMS Marketing Platform Wins in 2026?]]></title>
      <link>https://www.getponyexpress.com/post/postscript-vs-yotpo-sms-vs-pony-express-hq-which-sms-marketing-platform-wins-in-2026</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/postscript-vs-yotpo-sms-vs-pony-express-hq-which-sms-marketing-platform-wins-in-2026</guid>
      <description><![CDATA[Honest 2026 comparison of Postscript, Yotpo SMS, and Pony Express HQ. Pricing, features, and which platform fits small business, non-profit, and high-volume senders.]]></description>
      <pubDate>Sun, 07 Jun 2026 00:29:46 GMT</pubDate>
      <category><![CDATA[Marketing Strategy]]></category>
    </item>
    <item>
      <title><![CDATA[Attentive vs Klaviyo SMS vs Pony Express HQ: Which SMS Marketing Platform Wins in 2026?]]></title>
      <link>https://www.getponyexpress.com/post/attentive-vs-klaviyo-sms-vs-pony-express-hq-which-sms-marketing-platform-wins-in-2026</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/attentive-vs-klaviyo-sms-vs-pony-express-hq-which-sms-marketing-platform-wins-in-2026</guid>
      <description><![CDATA[Honest 2026 comparison of Attentive, Klaviyo SMS, and Pony Express HQ. Pricing, features, and which platform fits small business, non-profit, and enterprise senders.]]></description>
      <pubDate>Thu, 04 Jun 2026 19:15:04 GMT</pubDate>
      <category><![CDATA[Marketing Strategy]]></category>
    </item>
    <item>
      <title><![CDATA[Textedly vs EZTexting vs Pony Express HQ: Which SMS Marketing Platform Wins in 2026?]]></title>
      <link>https://www.getponyexpress.com/post/textedly-vs-eztexting-vs-pony-express-hq-which-sms-marketing-platform-wins-in-2026</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/textedly-vs-eztexting-vs-pony-express-hq-which-sms-marketing-platform-wins-in-2026</guid>
      <description><![CDATA[Discover the ultimate guide to SMS Marketing Platforms 2026. Compare Textedly, EZTexting, and Pony Express HQ to find the best fit for your needs.]]></description>
      <pubDate>Thu, 28 May 2026 18:34:49 GMT</pubDate>
    </item>
    <item>
      <title><![CDATA[Leveraging Bulk SMS Benefits for Outreach Success]]></title>
      <link>https://www.getponyexpress.com/post/leveraging-bulk-sms-benefits-for-outreach-success</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/leveraging-bulk-sms-benefits-for-outreach-success</guid>
      <description><![CDATA[Connecting with customers is key. But how do you do it fast, easy, and without tech headaches? The answer is simple: text messaging. More specifically, bulk SMS benefits can transform how you reach your audience. Whether you run a small shop, a local service, or a community group, sending messages in bulk saves time and money. It’s direct, personal, and gets results.Let me show you how to leverage this powerful tool. You’ll learn why bulk SMS is a game-changer, how to use it smartly, and what to]]></description>
      <pubDate>Wed, 27 May 2026 22:05:37 GMT</pubDate>
    </item>
    <item>
      <title><![CDATA[Text Marketing Tips for Success]]></title>
      <link>https://www.getponyexpress.com/post/engaging-customers-through-text-marketing</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/engaging-customers-through-text-marketing</guid>
      <description><![CDATA[Master text marketing with actionable tips. Text marketing can help you engage customers and grow your business.]]></description>
      <pubDate>Thu, 19 Jun 2025 07:00:00 GMT</pubDate>
      <category><![CDATA[Marketing Strategy]]></category>
    </item>
    <item>
      <title><![CDATA[Boost Engagement, Reduce No-Shows, and Build Loyalty with Mass Texting]]></title>
      <link>https://www.getponyexpress.com/post/boost-engagement-reduce-no-shows-and-build-loyalty-with-mass-texting</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/boost-engagement-reduce-no-shows-and-build-loyalty-with-mass-texting</guid>
      <description><![CDATA[Discover how Mathnasium centers use mass texting to reduce no-shows, simplify scheduling, and boost parent engagement with Pony Express HQ’s messaging platform.]]></description>
      <pubDate>Sat, 07 Jun 2025 07:00:00 GMT</pubDate>
      <category><![CDATA[How to]]></category>
    </item>
    <item>
      <title><![CDATA[Effective SMS Marketing Strategies for High Engagement]]></title>
      <link>https://www.getponyexpress.com/post/effective-sms-marketing-strategies-for-high-engagement</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/effective-sms-marketing-strategies-for-high-engagement</guid>
      <description><![CDATA[Boost customer engagement with 6 proven Effective SMS marketing strategies. Learn how Pony Express HQ’s AI tools help businesses send smarter, automated texts.]]></description>
      <pubDate>Sun, 18 May 2025 07:14:19 GMT</pubDate>
      <category><![CDATA[How to]]></category>
    </item>
    <item>
      <title><![CDATA[The Power of Mass Texting for Political Campaigns]]></title>
      <link>https://www.getponyexpress.com/post/the-power-of-mass-texting-for-political-campaigns</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/the-power-of-mass-texting-for-political-campaigns</guid>
      <description><![CDATA[Discover how political campaigns use mass texting to boost voter engagement, drive turnout, and raise funds. Learn how SMS can transform your campaign strategy with Pony Express HQ.]]></description>
      <pubDate>Fri, 26 Jul 2024 08:19:49 GMT</pubDate>
      <category><![CDATA[Marketing Strategy, Organizations, How to]]></category>
    </item>
    <item>
      <title><![CDATA[Is cold texting illegal?]]></title>
      <link>https://www.getponyexpress.com/post/is-cold-texting-illegal</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/is-cold-texting-illegal</guid>
      <description><![CDATA[Cold texting is illegal because, unlike email marketing, SMS marketing, i.e. mass text messaging, is a permission-based marketing tool.]]></description>
      <pubDate>Thu, 28 Mar 2024 15:50:07 GMT</pubDate>
      <category><![CDATA[Mass Messaging Guides]]></category>
    </item>
    <item>
      <title><![CDATA[Professional Out-of-Office Message for the Holidays]]></title>
      <link>https://www.getponyexpress.com/post/professional-out-of-office-message-for-the-holidays</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/professional-out-of-office-message-for-the-holidays</guid>
      <description><![CDATA[We shared professional out-of-office messages for the holidays and weekends. Hope these messages help you to improve your mass messaging processes.]]></description>
      <pubDate>Mon, 18 Mar 2024 18:21:11 GMT</pubDate>
      <category><![CDATA[Organizations, Marketing Strategy]]></category>
    </item>
    <item>
      <title><![CDATA[Religious Easter Messages]]></title>
      <link>https://www.getponyexpress.com/post/religious-easter-messages</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/religious-easter-messages</guid>
      <description><![CDATA[Religious Easter messages and Easter prayer messages: On this holy day of Easter, may the light of Christ shine brightly in your life.]]></description>
      <pubDate>Wed, 06 Mar 2024 21:31:09 GMT</pubDate>
      <category><![CDATA[Organizations, Sales Days]]></category>
    </item>
    <item>
      <title><![CDATA[3 Marketing Ideas for Snow Removal and Salting Businesses]]></title>
      <link>https://www.getponyexpress.com/post/3-marketing-ideas-for-snow-removal-and-salting-businesses</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/3-marketing-ideas-for-snow-removal-and-salting-businesses</guid>
      <description><![CDATA[Snow removal and salting businesses can use SMS marketing to send promotions, share winter tips, and boost their social presence effectively.]]></description>
      <pubDate>Tue, 27 Feb 2024 21:31:05 GMT</pubDate>
      <category><![CDATA[Marketing Strategy]]></category>
    </item>
    <item>
      <title><![CDATA[Inspirational Easter Messages for businesses]]></title>
      <link>https://www.getponyexpress.com/post/inspirational-easter-messages-for-businesses</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/inspirational-easter-messages-for-businesses</guid>
      <description><![CDATA[Inspirational Easter messages: Wishing you an egg-cellent Easter filled with joy, love, and plenty of chocolate eggs! 🐰🥚- [Business Name]]]></description>
      <pubDate>Tue, 13 Feb 2024 08:02:23 GMT</pubDate>
      <category><![CDATA[Sales Days]]></category>
    </item>
    <item>
      <title><![CDATA[Happy Lunar New Year Messages 2024]]></title>
      <link>https://www.getponyexpress.com/post/happy-lunar-new-year-messages-2024</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/happy-lunar-new-year-messages-2024</guid>
      <description><![CDATA[Happy Lunar New Year Messages 2024: May the Year of the Tiger roar with good fortune for you! Happy Lunar New Year from [Business Name]! 🐅✨]]></description>
      <pubDate>Thu, 01 Feb 2024 16:41:03 GMT</pubDate>
      <category><![CDATA[Marketing Strategy, Sales Days]]></category>
    </item>
    <item>
      <title><![CDATA[Customer Segmentation for Small Businesses]]></title>
      <link>https://www.getponyexpress.com/post/customer-segmentation-for-small-businesses</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/customer-segmentation-for-small-businesses</guid>
      <description><![CDATA[Customer market segmentation for small businesses is categorizing customers into different groups based on their interests and/or features.]]></description>
      <pubDate>Fri, 26 Jan 2024 08:46:03 GMT</pubDate>
      <category><![CDATA[Marketing Strategy]]></category>
    </item>
    <item>
      <title><![CDATA[Super Bowl Marketing Strategy: Image Messages (MMS)]]></title>
      <link>https://www.getponyexpress.com/post/super-bowl-marketing-strategy-image-messages-mms</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/super-bowl-marketing-strategy-image-messages-mms</guid>
      <description><![CDATA[With this Super Bowl marketing strategy and Super Bowl image message (MMS) examples, we hope your sales soar high on Super Bowl Sunday.]]></description>
      <pubDate>Fri, 19 Jan 2024 07:08:06 GMT</pubDate>
      <category><![CDATA[Sales Days, MMS]]></category>
    </item>
    <item>
      <title><![CDATA[Professional Valentine’s Day Messages]]></title>
      <link>https://www.getponyexpress.com/post/professional-valentine-s-day-messages</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/professional-valentine-s-day-messages</guid>
      <description><![CDATA[Professional Valentine’s Day messages: Love is our favorite kind of currency! This Valentine's Day, thank you for being a cherished part of our journey.]]></description>
      <pubDate>Thu, 11 Jan 2024 08:30:59 GMT</pubDate>
      <category><![CDATA[Sales Days]]></category>
    </item>
    <item>
      <title><![CDATA[11 Thank you for your business messages]]></title>
      <link>https://www.getponyexpress.com/post/11-thank-you-for-your-business-messages</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/11-thank-you-for-your-business-messages</guid>
      <description><![CDATA[Thank you for your business messages: Your support has a big impact on our small business. Thank you for your purchase. Have a blessed day.]]></description>
      <pubDate>Mon, 08 Jan 2024 07:50:22 GMT</pubDate>
      <category><![CDATA[Organizations]]></category>
    </item>
    <item>
      <title><![CDATA[How to Write a Professional SMS Copy in 9 Steps]]></title>
      <link>https://www.getponyexpress.com/post/how-to-write-a-professional-sms-copy-in-9-steps</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/how-to-write-a-professional-sms-copy-in-9-steps</guid>
      <description><![CDATA[This SMS marketing guide explains how to write a professional SMS copy in 9 steps. We hope these tips will help you to create a compelling SMS campaign.]]></description>
      <pubDate>Thu, 21 Dec 2023 07:26:14 GMT</pubDate>
      <category><![CDATA[How to]]></category>
    </item>
    <item>
      <title><![CDATA[25 Christmas messages to employees]]></title>
      <link>https://www.getponyexpress.com/post/25-christmas-messages-to-employees</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/25-christmas-messages-to-employees</guid>
      <description><![CDATA[We’ve shared 25 Christmas messages to employees. Hope these Christmas messages help small businesses to engage with their employees.]]></description>
      <pubDate>Wed, 06 Dec 2023 07:52:32 GMT</pubDate>
      <category><![CDATA[Sales Days, Marketing Strategy]]></category>
    </item>
    <item>
      <title><![CDATA[Which marketing tool for small businesses?]]></title>
      <link>https://www.getponyexpress.com/post/which-marketing-tool-for-small-businesses</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/which-marketing-tool-for-small-businesses</guid>
      <description><![CDATA[This article examines the difference between SMS marketing and other marketing tools for small businesses regarding time, efficiency, budget, effort, etc.]]></description>
      <pubDate>Mon, 04 Dec 2023 12:17:40 GMT</pubDate>
      <category><![CDATA[Marketing Strategy]]></category>
    </item>
    <item>
      <title><![CDATA[10 Christmas MMS (picture message)]]></title>
      <link>https://www.getponyexpress.com/post/10-christmas-mms-picture-message</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/10-christmas-mms-picture-message</guid>
      <description><![CDATA[We’ve created 10 Christmas picture messages (MMS) for small businesses. Feel free to get inspired and create your own Christmas MMS campaigns.]]></description>
      <pubDate>Fri, 17 Nov 2023 08:48:03 GMT</pubDate>
      <category><![CDATA[MMS, Sales Days]]></category>
    </item>
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      <title><![CDATA[27 Inspirational Christmas Messages]]></title>
      <link>https://www.getponyexpress.com/post/27-inspirational-christmas-messages</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/27-inspirational-christmas-messages</guid>
      <description><![CDATA[Spread holiday cheer with these 27 inspirational Christmas messages! From warm wishes to heartfelt thanks, find the perfect message for your business.]]></description>
      <pubDate>Fri, 10 Nov 2023 11:48:05 GMT</pubDate>
      <category><![CDATA[Sales Days, Marketing Strategy]]></category>
    </item>
    <item>
      <title><![CDATA[Kwanzaa marketing ideas]]></title>
      <link>https://www.getponyexpress.com/post/kwanzaa-marketing-ideas</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/kwanzaa-marketing-ideas</guid>
      <description><![CDATA[This article delves into 6 Kwanzaa marketing ideas, accompanied by engaging Kwanzaa messages and illustrative MMS marketing campaign examples.]]></description>
      <pubDate>Tue, 07 Nov 2023 07:35:09 GMT</pubDate>
      <category><![CDATA[Marketing Strategy, Sales Days]]></category>
    </item>
    <item>
      <title><![CDATA[Hanukkah marketing ideas & messages]]></title>
      <link>https://www.getponyexpress.com/post/hanukkah-marketing-ideas-messages</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/hanukkah-marketing-ideas-messages</guid>
      <description><![CDATA[We've shared Hanukkah marketing tips and engaging SMS and MMS messages for Hanukkah to help small businesses foster customer relationships.]]></description>
      <pubDate>Fri, 27 Oct 2023 09:44:43 GMT</pubDate>
    </item>
    <item>
      <title><![CDATA[25 Thanksgiving Text Messages to Employees]]></title>
      <link>https://www.getponyexpress.com/post/25-thanksgiving-text-messages-to-employees</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/25-thanksgiving-text-messages-to-employees</guid>
      <description><![CDATA[Show your team some holiday appreciation with these 25 thoughtful Thanksgiving text messages to employees. Perfect for emails, texts, or cards—spread gratitude this season!]]></description>
      <pubDate>Tue, 17 Oct 2023 08:33:28 GMT</pubDate>
      <category><![CDATA[Sales Days]]></category>
    </item>
    <item>
      <title><![CDATA[Holiday Greeting Messages]]></title>
      <link>https://www.getponyexpress.com/post/holiday-greeting-messages</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/holiday-greeting-messages</guid>
      <description><![CDATA[We shared holiday greeting message examples for small businesses and organizations to get inspired and use to boost engagement.]]></description>
      <pubDate>Thu, 12 Oct 2023 08:23:47 GMT</pubDate>
      <category><![CDATA[Marketing Strategy, Sales Days]]></category>
    </item>
    <item>
      <title><![CDATA[Event planning tips & checklist]]></title>
      <link>https://www.getponyexpress.com/post/event-planning-tips-checklist</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/event-planning-tips-checklist</guid>
      <description><![CDATA[Communicate effectively and engage with participants using this event planning checklist for successful event planning.]]></description>
      <pubDate>Fri, 06 Oct 2023 12:06:06 GMT</pubDate>
      <category><![CDATA[Organizations, Marketing Strategy]]></category>
    </item>
    <item>
      <title><![CDATA[Holiday Season Message Ideas]]></title>
      <link>https://www.getponyexpress.com/post/holiday-season-message-ideas</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/holiday-season-message-ideas</guid>
      <description><![CDATA[Offer thoughtful gift ideas, stand out with engaging MMS marketing, and send heartfelt holiday greetings to customers with holiday season messaging.]]></description>
      <pubDate>Wed, 27 Sep 2023 12:53:34 GMT</pubDate>
      <category><![CDATA[MMS, Sales Days, Marketing Strategy]]></category>
    </item>
    <item>
      <title><![CDATA[9 Ways to use SMS marketing to promote handyman services]]></title>
      <link>https://www.getponyexpress.com/post/9-ways-to-use-sms-marketing-to-promote-handyman-services</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/9-ways-to-use-sms-marketing-to-promote-handyman-services</guid>
      <description><![CDATA[This article covers 9 ways to use SMS marketing to promote handyman businesses and message examples.]]></description>
      <pubDate>Tue, 19 Sep 2023 09:13:37 GMT</pubDate>
    </item>
    <item>
      <title><![CDATA[Implement this strategy to enhance HR communication]]></title>
      <link>https://www.getponyexpress.com/post/implement-this-strategy-to-enhance-hr-communication</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/implement-this-strategy-to-enhance-hr-communication</guid>
      <description><![CDATA[This article covers 10 ways to use mass messaging to improve HR communication, 30 HR message examples, and the best HR communication platform.]]></description>
      <pubDate>Mon, 11 Sep 2023 11:34:50 GMT</pubDate>
      <category><![CDATA[Organizations]]></category>
    </item>
    <item>
      <title><![CDATA[How Much Does SMS Marketing Cost, Let's Calculate Together]]></title>
      <link>https://www.getponyexpress.com/post/how-much-does-sms-marketing-cost</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/how-much-does-sms-marketing-cost</guid>
      <description><![CDATA[1 SMS costs 1 credit, and 1 MMS image costs 2 credits. SMS marketing credit pricing is $11 for 250 credits and $32 for 1,000 credits.]]></description>
      <pubDate>Mon, 28 Aug 2023 12:37:02 GMT</pubDate>
      <category><![CDATA[Mass Messaging Guides, How to]]></category>
    </item>
    <item>
      <title><![CDATA[29 Halloween Messages]]></title>
      <link>https://www.getponyexpress.com/post/29-halloween-messages</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/29-halloween-messages</guid>
      <description><![CDATA[We shared 29 Halloween messages to send to clients, employees, members, etc. Feel free to tailor these Halloween messages to your Halloween marketing strategy.]]></description>
      <pubDate>Tue, 15 Aug 2023 06:35:01 GMT</pubDate>
      <category><![CDATA[Marketing Strategy, Sales Days]]></category>
    </item>
    <item>
      <title><![CDATA[Labor Day messages for marketing, greetings, and to thank employees]]></title>
      <link>https://www.getponyexpress.com/post/labor-day-messages-for-marketing-greetings-and-to-thank-employees</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/labor-day-messages-for-marketing-greetings-and-to-thank-employees</guid>
      <description><![CDATA[We shared Labor Day message examples for small business owners and organizations. We hope these message templates help your Labor Day marketing campaigns.]]></description>
      <pubDate>Wed, 09 Aug 2023 11:22:13 GMT</pubDate>
      <category><![CDATA[Sales Days, Organizations, Marketing Strategy]]></category>
    </item>
    <item>
      <title><![CDATA[5 Interesting uses of SMS marketing]]></title>
      <link>https://www.getponyexpress.com/post/5-interesting-uses-of-sms-marketing</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/5-interesting-uses-of-sms-marketing</guid>
      <description><![CDATA[We covered 5 interesting uses of SMS marketing for small businesses and organizations. Contrary to common belief, SMS marketing extends beyond promotions.]]></description>
      <pubDate>Thu, 03 Aug 2023 12:21:38 GMT</pubDate>
    </item>
    <item>
      <title><![CDATA[7 Ways to do back-to-school marketing via bulk SMS]]></title>
      <link>https://www.getponyexpress.com/post/7-ways-to-do-back-to-school-marketing-via-bulk-sms</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/7-ways-to-do-back-to-school-marketing-via-bulk-sms</guid>
      <description><![CDATA[We covered 7 ways to do back-to-school marketing via mass text messages to help back-to-school suppliers to improve their sales and customer engagement.]]></description>
      <pubDate>Mon, 24 Jul 2023 11:29:32 GMT</pubDate>
      <category><![CDATA[MMS, Marketing Strategy]]></category>
    </item>
    <item>
      <title><![CDATA[9 Ways to improve parent engagement in school using mass texting]]></title>
      <link>https://www.getponyexpress.com/post/9-ways-to-improve-parent-engagement-in-school-using-mass-texting</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/9-ways-to-improve-parent-engagement-in-school-using-mass-texting</guid>
      <description><![CDATA[9 ways to improve parent engagement using mass texting: Send conference reminder messages to parents, inform them about volunteer opportunities…]]></description>
      <pubDate>Tue, 18 Jul 2023 06:04:01 GMT</pubDate>
      <category><![CDATA[Organizations]]></category>
    </item>
    <item>
      <title><![CDATA[Best Time to Send SMS Blasts for small businesses and organizations]]></title>
      <link>https://www.getponyexpress.com/post/best-time-to-send-sms-blasts-for-small-businesses-and-organizations</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/best-time-to-send-sms-blasts-for-small-businesses-and-organizations</guid>
      <description><![CDATA[We covered how to find the best time to send SMS blasts, what a split test is, and how to do a split test to find the best time to send SMS in this article.]]></description>
      <pubDate>Fri, 07 Jul 2023 06:48:01 GMT</pubDate>
      <category><![CDATA[Mass Messaging Guides, Marketing Strategy]]></category>
    </item>
    <item>
      <title><![CDATA[5 Ways to elevate your agriculture business via SMS]]></title>
      <link>https://www.getponyexpress.com/post/5-ways-to-elevate-your-agriculture-business-via-sms</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/5-ways-to-elevate-your-agriculture-business-via-sms</guid>
      <description><![CDATA[We covered how agriculture businesses use SMS marketing. Also find: message examples for agriculture business marketing]]></description>
      <pubDate>Mon, 26 Jun 2023 15:12:31 GMT</pubDate>
      <category><![CDATA[Marketing Strategy, MMS]]></category>
    </item>
    <item>
      <title><![CDATA[How to reduce no-show appointments with SMS marketing?]]></title>
      <link>https://www.getponyexpress.com/post/how-to-reduce-no-show-appointments-with-sms-marketing</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/how-to-reduce-no-show-appointments-with-sms-marketing</guid>
      <description><![CDATA[This article will focus on how to reduce no-show appointments by using SMS marketing and provides no-show appointment messages.]]></description>
      <pubDate>Tue, 20 Jun 2023 14:30:06 GMT</pubDate>
      <category><![CDATA[Mass Messaging Guides]]></category>
    </item>
    <item>
      <title><![CDATA[3 Ways to improve florist business with SMS marketing]]></title>
      <link>https://www.getponyexpress.com/post/3-ways-to-improve-florist-business-with-sms-marketing</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/3-ways-to-improve-florist-business-with-sms-marketing</guid>
      <description><![CDATA[This article explains 3 ways to use SMS marketing to improve and advertise florist businesses and provides message examples for flower shops.]]></description>
      <pubDate>Wed, 07 Jun 2023 05:08:01 GMT</pubDate>
      <category><![CDATA[Marketing Strategy]]></category>
    </item>
    <item>
      <title><![CDATA[How to text from your computer?]]></title>
      <link>https://www.getponyexpress.com/post/how-to-text-from-your-computer</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/how-to-text-from-your-computer</guid>
      <description><![CDATA[This video demonstrates how to send text messages from a computer effortlessly using Pony Express HQ's mass texting dashboard.]]></description>
      <pubDate>Wed, 31 May 2023 15:22:03 GMT</pubDate>
      <category><![CDATA[How to]]></category>
    </item>
    <item>
      <title><![CDATA[Why do my customers opt out of my SMS marketing list?]]></title>
      <link>https://www.getponyexpress.com/post/why-do-my-customers-opt-out-of-my-sms-marketing-list</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/why-do-my-customers-opt-out-of-my-sms-marketing-list</guid>
      <description><![CDATA[We've compiled possible causes of high opt-out rates to help you identify potential problems in your text marketing process.]]></description>
      <pubDate>Thu, 25 May 2023 15:33:43 GMT</pubDate>
      <category><![CDATA[Mass Messaging Guides, Organizations]]></category>
    </item>
    <item>
      <title><![CDATA[9 Ways to use SMS marketing for nonprofit organizations]]></title>
      <link>https://www.getponyexpress.com/post/9-ways-to-use-sms-marketing-for-nonprofit-organizations</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/9-ways-to-use-sms-marketing-for-nonprofit-organizations</guid>
      <description><![CDATA[To explain why SMS marketing is a must-use for nonprofit marketing, we compiled 9 use cases and examples of mass text messages for nonprofit organizations.]]></description>
      <pubDate>Wed, 17 May 2023 17:36:22 GMT</pubDate>
      <category><![CDATA[Organizations, Marketing Strategy]]></category>
    </item>
    <item>
      <title><![CDATA[Inspiring Mother’s Day messages to customers]]></title>
      <link>https://www.getponyexpress.com/post/inspiring-mother-s-day-messages-to-customers</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/inspiring-mother-s-day-messages-to-customers</guid>
      <description><![CDATA[Mother’s Day message examples for businesses: “The best gift for Mother's Day is to make time for her! We thought of something to make your time..”]]></description>
      <pubDate>Mon, 24 Apr 2023 20:18:43 GMT</pubDate>
      <category><![CDATA[Sales Days, Marketing Strategy]]></category>
    </item>
    <item>
      <title><![CDATA[10 Earth Day Message Examples]]></title>
      <link>https://www.getponyexpress.com/post/10-earth-day-message-examples</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/10-earth-day-message-examples</guid>
      <description><![CDATA[We've put together 10 message examples that will help you invite members to your event or spread eco-friendly wishes to your audience.]]></description>
      <pubDate>Thu, 13 Apr 2023 16:42:56 GMT</pubDate>
      <category><![CDATA[Organizations]]></category>
    </item>
    <item>
      <title><![CDATA[How to maintain safety via mass emergency notifications]]></title>
      <link>https://www.getponyexpress.com/post/how-to-maintain-safety-via-mass-emergency-notifications</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/how-to-maintain-safety-via-mass-emergency-notifications</guid>
      <description><![CDATA[We will discuss the importance of mass emergency notifications in minimizing danger and ensuring the safety of those in the environment.]]></description>
      <pubDate>Fri, 07 Apr 2023 16:59:06 GMT</pubDate>
      <category><![CDATA[Organizations, Mass Messaging Guides]]></category>
    </item>
    <item>
      <title><![CDATA[Are you curious about Chat GPT? We explained it in a simple way]]></title>
      <link>https://www.getponyexpress.com/post/are-you-curious-about-chat-gpt-we-explained-it-in-a-simple-way</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/are-you-curious-about-chat-gpt-we-explained-it-in-a-simple-way</guid>
      <description><![CDATA[This article explains Chat GPT in a simple way for non-technical teams. Learn what Chat GPT is, free and plus versions, usage tactics, examples, etc.]]></description>
      <pubDate>Mon, 03 Apr 2023 15:57:39 GMT</pubDate>
      <category><![CDATA[How to, Marketing Strategy]]></category>
    </item>
    <item>
      <title><![CDATA[9 Ways to increase foot traffic to your food truck with SMS marketing]]></title>
      <link>https://www.getponyexpress.com/post/9-ways-to-increase-foot-traffic-to-your-food-truck-with-sms-marketing</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/9-ways-to-increase-foot-traffic-to-your-food-truck-with-sms-marketing</guid>
      <description><![CDATA[We explored 9 effective ways to use SMS marketing to increase foot traffic and drive more business to your food truck.]]></description>
      <pubDate>Mon, 27 Mar 2023 13:30:48 GMT</pubDate>
      <category><![CDATA[Marketing Strategy]]></category>
    </item>
    <item>
      <title><![CDATA[10 Easter MMS examples]]></title>
      <link>https://www.getponyexpress.com/post/10-easter-mms-examples</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/10-easter-mms-examples</guid>
      <description><![CDATA[We've put together 10 Easter MMS examples that can inspire and guide you in creating a successful Easter marketing campaign.]]></description>
      <pubDate>Tue, 21 Mar 2023 18:40:16 GMT</pubDate>
      <category><![CDATA[MMS, Sales Days]]></category>
    </item>
    <item>
      <title><![CDATA[How to create an MMS marketing image/GIF on Canva - Free & Easy]]></title>
      <link>https://www.getponyexpress.com/post/how-to-create-an-mms-marketing-image-gif-on-canva-free-easy</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/how-to-create-an-mms-marketing-image-gif-on-canva-free-easy</guid>
      <description><![CDATA[Learn how to create images/GIFs for your MMS marketing campaigns using Canva for free, easy, and quick by watching our video tutorials.]]></description>
      <pubDate>Tue, 21 Feb 2023 19:51:33 GMT</pubDate>
      <category><![CDATA[How to, MMS]]></category>
    </item>
    <item>
      <title><![CDATA[How to send bulk MMS messages with Pony Express?]]></title>
      <link>https://www.getponyexpress.com/post/how-to-send-bulk-mms-messages-with-pony-express</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/how-to-send-bulk-mms-messages-with-pony-express</guid>
      <description><![CDATA[How to send bulk MMS: Open the Pony Express HQ - Mass Messaging Platform, Click the Send Message button, and Click the New Group Message button.]]></description>
      <pubDate>Fri, 03 Feb 2023 17:05:31 GMT</pubDate>
      <category><![CDATA[How to, MMS]]></category>
    </item>
    <item>
      <title><![CDATA[A complete guide: Text keywords & Auto-reply messages | SMS marketing]]></title>
      <link>https://www.getponyexpress.com/post/a-complete-guide-text-keywords-auto-reply-messages</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/a-complete-guide-text-keywords-auto-reply-messages</guid>
      <description><![CDATA[How to create text keywords and auto-reply messages: 1. Open your SMS marketing dashboard. 2. Click to create new group. 3. Write Group Name & Keyword.]]></description>
      <pubDate>Thu, 19 Jan 2023 13:14:15 GMT</pubDate>
      <category><![CDATA[How to]]></category>
    </item>
    <item>
      <title><![CDATA[Small Business Holidays 2024]]></title>
      <link>https://www.getponyexpress.com/post/small-business-holidays-2024</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/small-business-holidays-2024</guid>
      <description><![CDATA[Small Business Holidays 2024: Jan 1-New Year's Day, Jan 15-Martin Luther King Jr. Day, Feb 1- First Day of Black History Month, Feb 2-Lunar New Year]]></description>
      <pubDate>Fri, 23 Dec 2022 12:26:59 GMT</pubDate>
      <category><![CDATA[Marketing Strategy]]></category>
    </item>
    <item>
      <title><![CDATA[5 ways to increase SMS opt-in rates]]></title>
      <link>https://www.getponyexpress.com/post/5-ways-to-increase-sms-opt-in-rates</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/5-ways-to-increase-sms-opt-in-rates</guid>
      <description><![CDATA[We explained  5 unique ways to increase your SMS opt-in rates with message examples: 1.  Promote your SMS opt-in list everywhere 2. Make tempting offers ...]]></description>
      <pubDate>Thu, 15 Dec 2022 11:31:01 GMT</pubDate>
    </item>
    <item>
      <title><![CDATA[Increase your sales on December holidays via text marketing]]></title>
      <link>https://www.getponyexpress.com/post/last-chance-to-increase-your-sales-this-year-december-holidays</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/last-chance-to-increase-your-sales-this-year-december-holidays</guid>
      <description><![CDATA[We shared text marketing strategies to increase sales during the December holidays: Hanukkah, Christmas, and Kwanzaa.  ✔️ Text message examples]]></description>
      <pubDate>Thu, 01 Dec 2022 09:11:05 GMT</pubDate>
    </item>
    <item>
      <title><![CDATA[How to increase online sales fast with SMS marketing?]]></title>
      <link>https://www.getponyexpress.com/post/how-to-increase-online-sales-fast-with-sms-marketing</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/how-to-increase-online-sales-fast-with-sms-marketing</guid>
      <description><![CDATA[E-commerce revenue stats ✅ 3 effective ways to use SMS marketing to increase your online sales ✅ Text message examples for e-commerce businesses ✅]]></description>
      <pubDate>Tue, 22 Nov 2022 09:09:24 GMT</pubDate>
    </item>
    <item>
      <title><![CDATA[Christmas marketing idea: use mass text messaging]]></title>
      <link>https://www.getponyexpress.com/post/christmas-marketing-ideas-no-one-tells-you</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/christmas-marketing-ideas-no-one-tells-you</guid>
      <description><![CDATA[We shared unique and effective Christmas marketing ideas with you – after all, Christmas is all about giving. 🤍]]></description>
      <pubDate>Wed, 16 Nov 2022 08:54:28 GMT</pubDate>
      <category><![CDATA[Marketing Strategy, Sales Days]]></category>
    </item>
    <item>
      <title><![CDATA[How to promote on Small Business Saturday using mass text messaging?]]></title>
      <link>https://www.getponyexpress.com/post/how-to-promote-on-small-business-saturday</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/how-to-promote-on-small-business-saturday</guid>
      <description><![CDATA[Ready for the Small Business Saturday 2022? We shared 3 unique and effective marketing strategies for small businesses.]]></description>
      <pubDate>Tue, 15 Nov 2022 13:38:45 GMT</pubDate>
      <category><![CDATA[Sales Days, Marketing Strategy]]></category>
    </item>
    <item>
      <title><![CDATA[SMS opt-in website widget guide]]></title>
      <link>https://www.getponyexpress.com/post/sms-opt-in-website-widget-guide</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/sms-opt-in-website-widget-guide</guid>
      <description><![CDATA[✅ What is the SMS opt-in widget? ✅ SMS opt-in widget requirements ✅ How do I add an SMS opt-in widget to my website?  ✅  Good web widget examples]]></description>
      <pubDate>Tue, 15 Nov 2022 07:39:58 GMT</pubDate>
    </item>
    <item>
      <title><![CDATA[Transform your Black Friday deals into a sustainable business strategy]]></title>
      <link>https://www.getponyexpress.com/post/how-to-transform-your-black-friday-deals-into-a-sustainable-business-strategy-with-text-marketing</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/how-to-transform-your-black-friday-deals-into-a-sustainable-business-strategy-with-text-marketing</guid>
      <description><![CDATA[3 Business practices to create a sustainable Black Friday experience for your customers via text marketing.]]></description>
      <pubDate>Fri, 14 Oct 2022 05:32:24 GMT</pubDate>
      <category><![CDATA[Sales Days, Marketing Strategy]]></category>
    </item>
    <item>
      <title><![CDATA[Why should you start using MMS marketing services?]]></title>
      <link>https://www.getponyexpress.com/post/why-should-you-start-using-mms-marketing-services</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/why-should-you-start-using-mms-marketing-services</guid>
      <description><![CDATA[40% of individuals react more favorably to visual input than to simple text. That's why MMS marketing is essential for your business/community.]]></description>
      <pubDate>Tue, 11 Oct 2022 08:56:43 GMT</pubDate>
      <category><![CDATA[Marketing Strategy, MMS]]></category>
    </item>
    <item>
      <title><![CDATA[Cyber Monday marketing strategy: SMS marketing]]></title>
      <link>https://www.getponyexpress.com/post/cyber-monday-marketing-strategy-for-small-businesses-sms-marketing</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/cyber-monday-marketing-strategy-for-small-businesses-sms-marketing</guid>
      <description><![CDATA[Discover Cyber Monday marketing strategy, 6 SMS marketing tips, and Cyber Monday marketing messages for small businesses to get inspired.]]></description>
      <pubDate>Wed, 28 Sep 2022 11:39:28 GMT</pubDate>
      <category><![CDATA[Marketing Strategy, Sales Days]]></category>
    </item>
    <item>
      <title><![CDATA[7 must-have marketing strategies for small businesses]]></title>
      <link>https://www.getponyexpress.com/post/7-must-have-marketing-strategies-for-small-businesses</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/7-must-have-marketing-strategies-for-small-businesses</guid>
      <description><![CDATA[Find out 7 marketing strategies for small businesses. We think the last strategy is the most effective one. Which one is your favorite?]]></description>
      <pubDate>Mon, 26 Sep 2022 09:32:46 GMT</pubDate>
      <category><![CDATA[Marketing Strategy]]></category>
    </item>
    <item>
      <title><![CDATA[Boost your sales with holiday season SMS marketing]]></title>
      <link>https://www.getponyexpress.com/post/how-can-small-businesses-boost-sales-on-seasonal-holidays-via-sms-marketing</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/how-can-small-businesses-boost-sales-on-seasonal-holidays-via-sms-marketing</guid>
      <description><![CDATA[Holiday season SMS marketing is the most cost-effective way to connect with customers on seasonal holidays. Also, explore holiday season SMS examples.]]></description>
      <pubDate>Fri, 23 Sep 2022 07:21:56 GMT</pubDate>
      <category><![CDATA[Marketing Strategy, Sales Days]]></category>
    </item>
    <item>
      <title><![CDATA[How to improve HOA communication with mass text messaging?]]></title>
      <link>https://www.getponyexpress.com/post/how-to-improve-hoa-communication-with-mass-text-messaging</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/how-to-improve-hoa-communication-with-mass-text-messaging</guid>
      <description><![CDATA[Looking for cost-effective HOA communication tools? Use mass text messaging to improve communication in your condo association. Learn why and how. ✅]]></description>
      <pubDate>Wed, 21 Sep 2022 10:32:43 GMT</pubDate>
      <category><![CDATA[Organizations]]></category>
    </item>
    <item>
      <title><![CDATA[Realistic Thanksgiving marketing advice & Thanksgiving messages]]></title>
      <link>https://www.getponyexpress.com/post/realistic-thanksgiving-marketing-advice-thanksgiving-messages-for-businesses</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/realistic-thanksgiving-marketing-advice-thanksgiving-messages-for-businesses</guid>
      <description><![CDATA[Our Thanksgiving marketing advice: Thank! Yes, that’s all. Really! But how? With the help of text marketing. Also, find Happy Thanksgiving messages.]]></description>
      <pubDate>Mon, 12 Sep 2022 13:15:03 GMT</pubDate>
    </item>
    <item>
      <title><![CDATA[Black Friday marketing idea: text marketing]]></title>
      <link>https://www.getponyexpress.com/post/text-marketing-is-your-secret-weapon-to-increase-sales-on-black-friday</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/text-marketing-is-your-secret-weapon-to-increase-sales-on-black-friday</guid>
      <description><![CDATA[Stand apart with your Black Friday marketing strategy with Black Friday SMS marketing campaigns. Also find  13 Black Friday message examples.]]></description>
      <pubDate>Wed, 07 Sep 2022 12:29:43 GMT</pubDate>
      <category><![CDATA[Marketing Strategy, Sales Days]]></category>
    </item>
    <item>
      <title><![CDATA[Spook-tacular Halloween marketing campaign: text marketing!]]></title>
      <link>https://www.getponyexpress.com/post/do-you-want-to-have-a-spook-tacular-halloween-marketing-campaign-let-pony-express-hq-show-you-how</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/do-you-want-to-have-a-spook-tacular-halloween-marketing-campaign-let-pony-express-hq-show-you-how</guid>
      <description><![CDATA[Learn the best Halloween marketing strategy for your small business, best practices, and Halloween message examples. 🧙🏼]]></description>
      <pubDate>Fri, 02 Sep 2022 06:57:32 GMT</pubDate>
      <category><![CDATA[Marketing Strategy, Sales Days]]></category>
    </item>
    <item>
      <title><![CDATA[Why the best plumbers are using mass text messaging?]]></title>
      <link>https://www.getponyexpress.com/post/don-t-let-your-customers-go-down-the-drain-why-the-best-plumbers-are-using-mass-text-messaging</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/don-t-let-your-customers-go-down-the-drain-why-the-best-plumbers-are-using-mass-text-messaging</guid>
      <description><![CDATA[Plumbers can use mass text messaging to manage appointments, send cancellation notifications, remind check-up times, get customer feedback, and so on.]]></description>
      <pubDate>Wed, 24 Aug 2022 12:07:00 GMT</pubDate>
      <category><![CDATA[Marketing Strategy]]></category>
    </item>
    <item>
      <title><![CDATA[Is text marketing cost-effective?]]></title>
      <link>https://www.getponyexpress.com/post/is-text-marketing-cost-effective</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/is-text-marketing-cost-effective</guid>
      <description><![CDATA[Short answer: Yes! Text marketing is efficient, more personal than email marketing, and has broad outreach. Learn how to get started.]]></description>
      <pubDate>Mon, 15 Aug 2022 09:54:05 GMT</pubDate>
      <category><![CDATA[Mass Messaging Guides, Marketing Strategy]]></category>
    </item>
    <item>
      <title><![CDATA[Steal This Labor Day Marketing Strategy]]></title>
      <link>https://www.getponyexpress.com/post/3-ways-to-drive-sales-on-labor-day-with-text-marketing</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/3-ways-to-drive-sales-on-labor-day-with-text-marketing</guid>
      <description><![CDATA[Discover the 3 core text marketing tips for your Labor Day marketing strategy. Also, see Labor Day message examples for your small business.]]></description>
      <pubDate>Thu, 11 Aug 2022 08:49:17 GMT</pubDate>
      <category><![CDATA[Marketing Strategy, Sales Days]]></category>
    </item>
    <item>
      <title><![CDATA[How to run successful text marketing campaigns?]]></title>
      <link>https://www.getponyexpress.com/post/how-to-run-successful-text-marketing-campaigns</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/how-to-run-successful-text-marketing-campaigns</guid>
      <description><![CDATA[For successful text marketing: 1. Define your goals. 2. Write compelling text messages. 3. Monitor your results. Explore details in the article.]]></description>
      <pubDate>Wed, 03 Aug 2022 06:40:39 GMT</pubDate>
      <category><![CDATA[Marketing Strategy]]></category>
    </item>
    <item>
      <title><![CDATA[The 7 dos and don’ts for mass text messaging]]></title>
      <link>https://www.getponyexpress.com/post/the-7-do-s-and-don-ts-for-mass-text-messaging</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/the-7-do-s-and-don-ts-for-mass-text-messaging</guid>
      <description><![CDATA[7 dos and don'ts for mass text messaging: ❌ Don't text customers without SMS opt-ins ✅ Provide an opt-out option to subscribers.]]></description>
      <pubDate>Wed, 27 Jul 2022 07:55:18 GMT</pubDate>
      <category><![CDATA[Marketing Strategy, Mass Messaging Guides]]></category>
    </item>
    <item>
      <title><![CDATA[How to send text messages to customers: step-by-step | Text marketing]]></title>
      <link>https://www.getponyexpress.com/post/how-to-send-text-messages-to-customers-step-by-step</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/how-to-send-text-messages-to-customers-step-by-step</guid>
      <description><![CDATA[​​Step-by-step send message to customers: Collect opt-in to send SMS, create fun and engaging messages, and use the best mass texting platform.]]></description>
      <pubDate>Tue, 26 Jul 2022 14:03:02 GMT</pubDate>
      <category><![CDATA[How to]]></category>
    </item>
    <item>
      <title><![CDATA[The marketing tool you can't live without anymore: Mass text messaging]]></title>
      <link>https://www.getponyexpress.com/post/the-marketing-tool-you-can-t-live-without-anymore-mass-text-messaging</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/the-marketing-tool-you-can-t-live-without-anymore-mass-text-messaging</guid>
      <description><![CDATA[Benefits of mass messaging are excellent reception, real-time interaction, cost-efficiency, and ease of use. Also, you need to choose the right SMS platform.]]></description>
      <pubDate>Tue, 26 Jul 2022 08:51:54 GMT</pubDate>
      <category><![CDATA[Marketing Strategy]]></category>
    </item>
    <item>
      <title><![CDATA[Text marketing | What is the point of a business phone number?]]></title>
      <link>https://www.getponyexpress.com/post/what-is-the-point-of-a-business-phone-number</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/what-is-the-point-of-a-business-phone-number</guid>
      <description><![CDATA[The main differences between personal and business phone numbers are privacy, professionalism, and communication capacity.]]></description>
      <pubDate>Wed, 06 Jul 2022 10:16:06 GMT</pubDate>
      <category><![CDATA[Marketing Strategy]]></category>
    </item>
    <item>
      <title><![CDATA[What is text marketing? Its benefits for small businesses]]></title>
      <link>https://www.getponyexpress.com/post/what-is-text-marketing-its-benefits-for-small-businesses</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/what-is-text-marketing-its-benefits-for-small-businesses</guid>
      <description><![CDATA[Text marketing (SMS marketing) is a form of mobile marketing that leverages mass text messaging to reach a target audience.]]></description>
      <pubDate>Mon, 04 Jul 2022 07:15:40 GMT</pubDate>
      <category><![CDATA[Mass Messaging Guides]]></category>
    </item>
    <item>
      <title><![CDATA[3 text messages to send customers via business texting services]]></title>
      <link>https://www.getponyexpress.com/post/3-text-messages-you-need-to-send-customers-via-business-texting-services</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/3-text-messages-you-need-to-send-customers-via-business-texting-services</guid>
      <description><![CDATA[Promotional, informational, and emotional are three text message types to send customers via business texting services. Also, discover message examples.]]></description>
      <pubDate>Mon, 20 Jun 2022 11:32:28 GMT</pubDate>
      <category><![CDATA[Marketing Strategy]]></category>
    </item>
    <item>
      <title><![CDATA[Mass text messaging: 3 basic rules to remember to succeed in business]]></title>
      <link>https://www.getponyexpress.com/post/3-basic-rules-you-should-remember-to-build-your-business-on-solid-foundations</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/3-basic-rules-you-should-remember-to-build-your-business-on-solid-foundations</guid>
      <description><![CDATA[We covered 3 basic rules of marketing that small businesses should follow before moving on to more advanced marketing strategies.]]></description>
      <pubDate>Wed, 08 Jun 2022 07:21:58 GMT</pubDate>
      <category><![CDATA[Marketing Strategy]]></category>
    </item>
    <item>
      <title><![CDATA[100 text message templates for small businesses and organizations]]></title>
      <link>https://www.getponyexpress.com/post/100-text-message-templates-for-small-businesses-and-organizations</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/100-text-message-templates-for-small-businesses-and-organizations</guid>
      <description><![CDATA[We created 100 text message templates including appointment reminder messages, marketing messages, holiday greetings messages, and community text messages.]]></description>
      <pubDate>Thu, 26 May 2022 07:52:29 GMT</pubDate>
      <category><![CDATA[Marketing Strategy, Sales Days, Organizations]]></category>
    </item>
    <item>
      <title><![CDATA[10 Halloween MMS message examples]]></title>
      <link>https://www.getponyexpress.com/post/10-halloween-mms-message-examples</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/10-halloween-mms-message-examples</guid>
      <description><![CDATA[We've prepared 10 frightening Halloween MMS examples for you to get inspired and improve your Halloween marketing strategy.]]></description>
      <pubDate>Thu, 19 May 2022 11:18:46 GMT</pubDate>
      <category><![CDATA[MMS, Sales Days, Marketing Strategy]]></category>
    </item>
    <item>
      <title><![CDATA[Uncharted way to increase gym member loyalty: Text marketing]]></title>
      <link>https://www.getponyexpress.com/post/uncharted-way-to-increase-gym-member-loyalty-text-marketing</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/uncharted-way-to-increase-gym-member-loyalty-text-marketing</guid>
      <description><![CDATA[Gym and fitness center owners can encourage gym memberships by sending schedule reminders, reservation links, motivation messages, etc. Discover more.]]></description>
      <pubDate>Fri, 29 Apr 2022 14:00:09 GMT</pubDate>
      <category><![CDATA[Marketing Strategy]]></category>
    </item>
    <item>
      <title><![CDATA[3 reasons to use text marketing on Mother’s Day]]></title>
      <link>https://www.getponyexpress.com/post/3-reasons-to-use-text-marketing-on-mother-s-day</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/3-reasons-to-use-text-marketing-on-mother-s-day</guid>
      <description><![CDATA[We explained why small businesses need to use text marketing on Mother's Day. Also, you can find SMS and MMS examples for Mother's Day marketing campaigns.]]></description>
      <pubDate>Fri, 29 Apr 2022 12:49:53 GMT</pubDate>
      <category><![CDATA[Sales Days, Marketing Strategy]]></category>
    </item>
    <item>
      <title><![CDATA[Can you spot 7 differences between SMS and MMS?]]></title>
      <link>https://www.getponyexpress.com/post/can-you-spot-7-differences-between-sms-and-mms</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/can-you-spot-7-differences-between-sms-and-mms</guid>
      <description><![CDATA[Differences between SMS and MMS: The conversion rate is 36 for SMS and 70% for MMS. The human brain analyzes images 60,000 times quicker than words.]]></description>
      <pubDate>Wed, 20 Apr 2022 05:56:10 GMT</pubDate>
      <category><![CDATA[MMS, Marketing Strategy]]></category>
    </item>
    <item>
      <title><![CDATA[Bet you haven’t heard these 3 Easter marketing ideas]]></title>
      <link>https://www.getponyexpress.com/post/bet-you-haven-t-heard-these-3-ways-to-boost-your-easter-sales</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/bet-you-haven-t-heard-these-3-ways-to-boost-your-easter-sales</guid>
      <description><![CDATA[There are millions of suggestions to increase your Easter sales. However, most of them are outmoded. We shared 3 new Easter marketing ideas.]]></description>
      <pubDate>Thu, 31 Mar 2022 08:31:00 GMT</pubDate>
      <category><![CDATA[Sales Days, Marketing Strategy]]></category>
    </item>
    <item>
      <title><![CDATA[How can auctioneers use the advantage of SMS marketing?]]></title>
      <link>https://www.getponyexpress.com/post/how-can-auctioneers-use-the-advantage-of-sms-marketing</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/how-can-auctioneers-use-the-advantage-of-sms-marketing</guid>
      <description><![CDATA[Auctioneers harness SMS marketing to keep bidders informed about upcoming auctions, send timely reminders, convey updates or cancellations, and more.]]></description>
      <pubDate>Thu, 24 Mar 2022 07:43:39 GMT</pubDate>
      <category><![CDATA[Marketing Strategy]]></category>
    </item>
    <item>
      <title><![CDATA[SMS marketing 101 - tips and best practices]]></title>
      <link>https://www.getponyexpress.com/post/sms-marketing-101-tips-and-best-practices</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/sms-marketing-101-tips-and-best-practices</guid>
      <description><![CDATA[This complete SMS marketing guide helps you generate a successful text marketing campaign, including basic knowledge, terminology, and suggestions.]]></description>
      <pubDate>Fri, 04 Mar 2022 12:30:13 GMT</pubDate>
      <category><![CDATA[Mass Messaging Guides]]></category>
    </item>
    <item>
      <title><![CDATA[Terminology of SMS marketing]]></title>
      <link>https://www.getponyexpress.com/post/terminology-of-sms-marketing</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/terminology-of-sms-marketing</guid>
      <description><![CDATA[What is the meaning of opt-in, opt-out, toll-free numbers, shortcodes, auto-reply, keyword, or CTA? Here is the SMS marketing Terminology.]]></description>
      <pubDate>Fri, 04 Mar 2022 12:23:37 GMT</pubDate>
      <category><![CDATA[Mass Messaging Guides]]></category>
    </item>
    <item>
      <title><![CDATA[10 suggestions for successful SMS marketing campaigns]]></title>
      <link>https://www.getponyexpress.com/post/10-suggestions-for-successful-sms-marketing-campaigns</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/10-suggestions-for-successful-sms-marketing-campaigns</guid>
      <description><![CDATA[Ten tips for SMS marketing. First, be sure you have user permissions; otherwise, you will receive penalties between $500 - $1000 for each user violation.]]></description>
      <pubDate>Fri, 04 Mar 2022 12:21:52 GMT</pubDate>
      <category><![CDATA[Mass Messaging Guides]]></category>
    </item>
    <item>
      <title><![CDATA[From Women to Women: 4 Effective Marketing Strategies]]></title>
      <link>https://www.getponyexpress.com/post/from-women-to-women-4-effective-marketing-strategies</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/from-women-to-women-4-effective-marketing-strategies</guid>
      <description><![CDATA[Four marketing strategies for women-led businesses: · 1. Be up to date · 2. Go digital · 3. Aim to highlight your difference · 4. SMS marketing]]></description>
      <pubDate>Thu, 03 Mar 2022 07:43:28 GMT</pubDate>
      <category><![CDATA[Marketing Strategy]]></category>
    </item>
    <item>
      <title><![CDATA[13 SMS marketing statistics]]></title>
      <link>https://www.getponyexpress.com/post/13-sms-marketing-statistics</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/13-sms-marketing-statistics</guid>
      <description><![CDATA[SMS marketing statistics: The number of mobile owners in the US is 270 million. The number of times Americans look at their mobiles in a day is 47.]]></description>
      <pubDate>Wed, 02 Mar 2022 09:06:01 GMT</pubDate>
      <category><![CDATA[Mass Messaging Guides]]></category>
    </item>
    <item>
      <title><![CDATA[What is SMS marketing? Types, users and benefits of SMS marketing]]></title>
      <link>https://www.getponyexpress.com/post/what-is-the-sms-marketing-is-it-effective-and-legal</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/what-is-the-sms-marketing-is-it-effective-and-legal</guid>
      <description><![CDATA[We answered the top 5 questions about SMS marketing: its definition, advantages, users, legal grounds, etc.]]></description>
      <pubDate>Fri, 18 Feb 2022 08:36:11 GMT</pubDate>
      <category><![CDATA[Mass Messaging Guides]]></category>
    </item>
    <item>
      <title><![CDATA[SMS Marketing ideas to boost customer engagement for pet businesses]]></title>
      <link>https://www.getponyexpress.com/post/sms-marketing-ideas-fo-pet-businesses</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/sms-marketing-ideas-fo-pet-businesses</guid>
      <description><![CDATA[This article explains 3 SMS marketing ideas for pet businesses to use on National Love Your Pet Day.]]></description>
      <pubDate>Wed, 09 Feb 2022 08:00:23 GMT</pubDate>
      <category><![CDATA[Sales Days]]></category>
    </item>
    <item>
      <title><![CDATA[How to increase sales on Valentine’s Day with text marketing?]]></title>
      <link>https://www.getponyexpress.com/post/how-to-increase-sales-on-valentine-s-day-with-text-marketing</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/how-to-increase-sales-on-valentine-s-day-with-text-marketing</guid>
      <description><![CDATA[This article explains ways of increasing sales on Valentine's day using text marketing. Also, you can find Valentine's Day message examples for businesses.]]></description>
      <pubDate>Wed, 02 Feb 2022 08:24:53 GMT</pubDate>
      <category><![CDATA[Sales Days, Marketing Strategy]]></category>
    </item>
    <item>
      <title><![CDATA[How does text marketing help your business in post-pandemia?]]></title>
      <link>https://www.getponyexpress.com/post/how-text-marketing-help-your-business-in-a-post-pandemic-world</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/how-text-marketing-help-your-business-in-a-post-pandemic-world</guid>
      <description><![CDATA[Small businesses can survive in the post-pandemic business world with the help of text marketing to increase their sales and engagement.]]></description>
      <pubDate>Sat, 26 Dec 2020 07:43:38 GMT</pubDate>
      <category><![CDATA[Marketing Strategy]]></category>
    </item>
    <item>
      <title><![CDATA[Text marketing: Christmas text message marketing ideas - express gratitude, increase brand awareness]]></title>
      <link>https://www.getponyexpress.com/post/christmas-text-message-marketing-ideas-express-gratitude-increase-brand-awareness</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/christmas-text-message-marketing-ideas-express-gratitude-increase-brand-awareness</guid>
      <description><![CDATA[Express gratitude and increase brand awareness with these Christmas text message marketing ideas. Also, discover Christmas message templates.]]></description>
      <pubDate>Thu, 10 Dec 2020 20:05:41 GMT</pubDate>
      <category><![CDATA[Marketing Strategy, Sales Days]]></category>
    </item>
    <item>
      <title><![CDATA[Text Marketing | Blog 6 advantages of text marketing]]></title>
      <link>https://www.getponyexpress.com/post/6-advantages-of-text-marketing</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/6-advantages-of-text-marketing</guid>
      <description><![CDATA[Advantages of SMS marketing: 1. Text marketing has high open rates. 2. Text marketing is cost-effective. 3. Text marketing is faster and mobile.]]></description>
      <pubDate>Fri, 13 Nov 2020 23:59:22 GMT</pubDate>
      <category><![CDATA[Marketing Strategy]]></category>
    </item>
    <item>
      <title><![CDATA[Text marketing strategy for Black Friday & Cyber Monday]]></title>
      <link>https://www.getponyexpress.com/post/text-message-marketing-strategy-for-black-friday-cyber-monday</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/text-message-marketing-strategy-for-black-friday-cyber-monday</guid>
      <description><![CDATA[Here are 7 tips for a successful text marketing strategy for small businesses to apply during their Black Friday & Cyber Monday sales.]]></description>
      <pubDate>Sun, 08 Nov 2020 08:42:14 GMT</pubDate>
      <category><![CDATA[Sales Days, Marketing Strategy]]></category>
    </item>
    <item>
      <title><![CDATA[5 ways to optimize your text marketing for the holiday season]]></title>
      <link>https://www.getponyexpress.com/post/top-5-ways-to-optimize-your-text-marketing-for-the-holiday-season</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/top-5-ways-to-optimize-your-text-marketing-for-the-holiday-season</guid>
      <description><![CDATA[Expand your subscriber list, incentivize customers, target specific customer groups, benefit from social media, and send SMS at the right time.]]></description>
      <pubDate>Mon, 02 Nov 2020 17:41:00 GMT</pubDate>
      <category><![CDATA[Marketing Strategy, Sales Days]]></category>
    </item>
    <item>
      <title><![CDATA[Add your Pony Express HQ number to your Instagram Business profile]]></title>
      <link>https://www.getponyexpress.com/post/add-your-pony-express-hq-phone-number-to-your-instagram-business-profile</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/add-your-pony-express-hq-phone-number-to-your-instagram-business-profile</guid>
      <description><![CDATA[How to add your Pony Express HQ phone number to your Instagram Business profile: Find your phone number, go to your IG profile, and click edit profile.]]></description>
      <pubDate>Fri, 11 Sep 2020 07:00:00 GMT</pubDate>
      <category><![CDATA[How to]]></category>
    </item>
    <item>
      <title><![CDATA[TCPA Compliance Checklist Guidance for Text Marketing]]></title>
      <link>https://www.getponyexpress.com/post/tcpa-compliance-checklist-guidance-for-text-marketing</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/tcpa-compliance-checklist-guidance-for-text-marketing</guid>
      <description><![CDATA[We shared three principal regulations to help you remain in compliance throughout your text marketing campaign.  Also learn: TCPA opt-in requirements]]></description>
      <pubDate>Sun, 03 May 2020 03:51:58 GMT</pubDate>
    </item>
    <item>
      <title><![CDATA[Differences between toll-free SMS vs. short codes vs. local numbers?]]></title>
      <link>https://www.getponyexpress.com/post/what-are-the-differences-between-toll-free-sms-vs-short-codes-vs-local-phone-numbers</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/what-are-the-differences-between-toll-free-sms-vs-short-codes-vs-local-phone-numbers</guid>
      <description><![CDATA[We explained the differences and advantages of each SMS marketing number types, short-codes, toll-free numbers, and local numbers.]]></description>
      <pubDate>Thu, 29 Aug 2019 23:05:37 GMT</pubDate>
      <category><![CDATA[Mass Messaging Guides]]></category>
    </item>
    <item>
      <title><![CDATA[How to bookmark Pony Express Dashboard on your mobile home screen?]]></title>
      <link>https://www.getponyexpress.com/post/bookmark-pony-express-hq-dashboard-to-your-mobile-home-screen</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/bookmark-pony-express-hq-dashboard-to-your-mobile-home-screen</guid>
      <description><![CDATA[Add your Pony Express dashboard in your browser's favorites tab or as a bookmark menu on your mobile to quickly access your SMS marketing campaigns.]]></description>
      <pubDate>Tue, 21 May 2019 21:27:04 GMT</pubDate>
      <category><![CDATA[How to]]></category>
    </item>
    <item>
      <title><![CDATA[Text marketing solutions for real estate businesses]]></title>
      <link>https://www.getponyexpress.com/post/2019/04/27/how-sms-text-marketing-will-change-the-game-for-real-estate-professionals</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/2019/04/27/how-sms-text-marketing-will-change-the-game-for-real-estate-professionals</guid>
      <description><![CDATA[We explained how top realtors use SMS marketing to enhance their communication with clients and agents.]]></description>
      <pubDate>Sun, 28 Apr 2019 02:06:00 GMT</pubDate>
      <category><![CDATA[Marketing Strategy]]></category>
    </item>
    <item>
      <title><![CDATA[Pony Express Earns Industry Recognitions with bulk SMS platform]]></title>
      <link>https://www.getponyexpress.com/post/pony-express-hq-earns-industry-recognitions-as-a-robust-sms-text-messaging-application</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/pony-express-hq-earns-industry-recognitions-as-a-robust-sms-text-messaging-application</guid>
      <description><![CDATA[2 New Awards! Pony Express HQ Earns Industry Recognitions as a Robust SMS Text Messaging Application Staying connected with large volumes of customers.]]></description>
      <pubDate>Thu, 04 Apr 2019 04:01:14 GMT</pubDate>
    </item>
    <item>
      <title><![CDATA[Text Marketing Solutions for your Small Business]]></title>
      <link>https://www.getponyexpress.com/post/text-marketing-solutions-for-your-small-business</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/text-marketing-solutions-for-your-small-business</guid>
      <description><![CDATA[SMS marketing offers an excellent opportunity for small businesses with limited financial resources,  enabling them to expand their outreach.]]></description>
      <pubDate>Thu, 21 Mar 2019 23:25:49 GMT</pubDate>
      <category><![CDATA[Marketing Strategy]]></category>
    </item>
    <item>
      <title><![CDATA[Text marketing: Pony Express has been recognized as a rising star]]></title>
      <link>https://www.getponyexpress.com/post/pony-express-hq-as-the-rising-star-in-mobile-marketing-software</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/pony-express-hq-as-the-rising-star-in-mobile-marketing-software</guid>
      <description><![CDATA[We explained why Pony Express HQ is the right business texting service for your business. It is the ideal partner for your text marketing campaigns.]]></description>
      <pubDate>Thu, 14 Mar 2019 20:47:02 GMT</pubDate>
    </item>
    <item>
      <title><![CDATA[Text Marketing | Phone Number Lookup 👀]]></title>
      <link>https://www.getponyexpress.com/post/phone-number-lookup</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/phone-number-lookup</guid>
      <description><![CDATA[The lookup phone number feature helps you find out about a phone number's line type, such as landline, mobile, or voice-over IP (VoIP), etc.]]></description>
      <pubDate>Tue, 12 Feb 2019 15:50:37 GMT</pubDate>
      <category><![CDATA[How to]]></category>
    </item>
    <item>
      <title><![CDATA[Mass Text Messaging | Why and How to Send Personalized Text Messages]]></title>
      <link>https://www.getponyexpress.com/post/why-and-how-to-send-personalized-text-messages</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/why-and-how-to-send-personalized-text-messages</guid>
      <description><![CDATA[We explained how you can send personalized text messages for successful mass text messaging campaigns and to improve customer relations.]]></description>
      <pubDate>Tue, 12 Feb 2019 15:50:24 GMT</pubDate>
      <category><![CDATA[How to]]></category>
    </item>
    <item>
      <title><![CDATA[SMS Marketing: MMS messages for Christmas Greetings]]></title>
      <link>https://www.getponyexpress.com/post/send-mms-picture-messages-for-holiday-greetings</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/send-mms-picture-messages-for-holiday-greetings</guid>
      <description><![CDATA[MMS templates to send holiday greetings and to let customers/members know about your exciting news, promotions, updates, last-minute deals, and well wishes.💫]]></description>
      <pubDate>Fri, 21 Dec 2018 22:58:15 GMT</pubDate>
      <category><![CDATA[How to, MMS]]></category>
    </item>
    <item>
      <title><![CDATA[SMS marketing | Cross-post your message to your Facebook wall!]]></title>
      <link>https://www.getponyexpress.com/post/update-cross-post-your-sms-text-message-to-your-facebook-wall</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/update-cross-post-your-sms-text-message-to-your-facebook-wall</guid>
      <description><![CDATA[Save effort and reach a larger audience. Share updates via SMS text messages and your Facebook wall at the same time, and enhance your SMS marketing campaigns.]]></description>
      <pubDate>Sat, 08 Dec 2018 07:55:09 GMT</pubDate>
      <category><![CDATA[How to]]></category>
    </item>
    <item>
      <title><![CDATA[SMS Marketing is the Simple & Most Effective Marketing Channel]]></title>
      <link>https://www.getponyexpress.com/post/sms-text-message-is-the-simple-most-effective-marketing-channel-infographic</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/sms-text-message-is-the-simple-most-effective-marketing-channel-infographic</guid>
      <description><![CDATA[We explained what are the top 3 reasons, why SMS marketing is the simple and most effective marketing channel for business owners via infographic.]]></description>
      <pubDate>Wed, 28 Nov 2018 03:09:47 GMT</pubDate>
      <category><![CDATA[Marketing Strategy]]></category>
    </item>
    <item>
      <title><![CDATA[How Mass Text Messaging Becomes Indispensable for Social Clubs?]]></title>
      <link>https://www.getponyexpress.com/post/how-sms-text-marketing-becomes-indispensable-for-social-clubs</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/how-sms-text-marketing-becomes-indispensable-for-social-clubs</guid>
      <description><![CDATA[Social clubs should benefit from the power of mass text messaging to enhance communication and interaction with their members.]]></description>
      <pubDate>Thu, 08 Nov 2018 16:19:00 GMT</pubDate>
      <category><![CDATA[Organizations]]></category>
    </item>
    <item>
      <title><![CDATA[Text Marketing | Choosing A Local vs. Toll-Free Phone Number.]]></title>
      <link>https://www.getponyexpress.com/post/text-message-marketing-choosing-a-local-vs-toll-free-phone-number-which-one-is-right-for-you</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/text-message-marketing-choosing-a-local-vs-toll-free-phone-number-which-one-is-right-for-you</guid>
      <description><![CDATA[Local Number vs Toll-Free SMS Number? Depending on your needs, audience size, and marketing strategy, you may prefer local or toll-free numbers.]]></description>
      <pubDate>Fri, 02 Nov 2018 09:05:51 GMT</pubDate>
      <category><![CDATA[Mass Messaging Guides]]></category>
    </item>
    <item>
      <title><![CDATA[How Text Marketing Boosts the Chance of Reachability for Small Biz]]></title>
      <link>https://www.getponyexpress.com/post/how-sms-text-marketing-boosts-the-chance-of-reachability-for-small-businesses</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/how-sms-text-marketing-boosts-the-chance-of-reachability-for-small-businesses</guid>
      <description><![CDATA[SMS marketing is the ultimate marketing tool for small businesses to reach their customers and boost their business in this competitive market.]]></description>
      <pubDate>Wed, 31 Oct 2018 23:42:36 GMT</pubDate>
      <category><![CDATA[Marketing Strategy]]></category>
    </item>
    <item>
      <title><![CDATA[Text marketing tip: How to Opt-Out from Text Message Campaigns]]></title>
      <link>https://www.getponyexpress.com/post/tip-how-to-opt-out-from-text-message-campaigns</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/tip-how-to-opt-out-from-text-message-campaigns</guid>
      <description><![CDATA[If you want to stop these messages, just type STOP, and you remove yourself permanently from that text marketing campaign.]]></description>
      <pubDate>Thu, 25 Oct 2018 20:19:00 GMT</pubDate>
      <category><![CDATA[How to]]></category>
    </item>
    <item>
      <title><![CDATA[Text marketing | Kick off Halloween with new MMS/ picture text messages]]></title>
      <link>https://www.getponyexpress.com/post/update-kick-off-halloween-with-new-mms-images</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/update-kick-off-halloween-with-new-mms-images</guid>
      <description><![CDATA[Pony Express created a series of free Halloween MMS templates for all our loyal riders. Text marketing is the best opportunity for Halloween sales.]]></description>
      <pubDate>Tue, 23 Oct 2018 21:04:18 GMT</pubDate>
      <category><![CDATA[Sales Days, Marketing Strategy, MMS]]></category>
    </item>
    <item>
      <title><![CDATA[Make your Theater/Venue the Star Attraction with SMS - Text Marketing]]></title>
      <link>https://www.getponyexpress.com/post/make-your-theater-venue-the-star-attraction-with-sms-text-message-marketing</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/make-your-theater-venue-the-star-attraction-with-sms-text-message-marketing</guid>
      <description><![CDATA[Mass texting service for theater venues. Use the power of SMS marketing to draw customer attention to your company's Theater / Venue.]]></description>
      <pubDate>Mon, 17 Sep 2018 21:38:29 GMT</pubDate>
      <category><![CDATA[Marketing Strategy]]></category>
    </item>
    <item>
      <title><![CDATA[How SMS marketing help insurance companies to make more profit?]]></title>
      <link>https://www.getponyexpress.com/post/2018/09/11/how-sms-text-message-marketing-helps-insurance-companies-to-make-more-profit</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/2018/09/11/how-sms-text-message-marketing-helps-insurance-companies-to-make-more-profit</guid>
      <description><![CDATA[Insurance companies can engage their clients with an affordable budget using SMS marketing. Learn why and how to use SMS for insurance businesses.]]></description>
      <pubDate>Tue, 11 Sep 2018 16:24:00 GMT</pubDate>
      <category><![CDATA[Marketing Strategy]]></category>
    </item>
    <item>
      <title><![CDATA[How mass texting can make your back-to-school experience the best]]></title>
      <link>https://www.getponyexpress.com/post/today-lesson-how-sms-texting-can-make-your-back-to-school-experience-the-best-one-yet</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/today-lesson-how-sms-texting-can-make-your-back-to-school-experience-the-best-one-yet</guid>
      <description><![CDATA[How are schools using mass text messaging? 1. In-house communication 2. Parent Communication 3. Student Reminders]]></description>
      <pubDate>Tue, 28 Aug 2018 16:46:00 GMT</pubDate>
    </item>
    <item>
      <title><![CDATA[SMS marketing | Pony Express HQ Just Launched Smart Encoding! 🎉]]></title>
      <link>https://www.getponyexpress.com/post/pony-express-hq-just-launched-smart-encoding</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/pony-express-hq-just-launched-smart-encoding</guid>
      <description><![CDATA[Dear Pony Express HQ Riders 🐎 SMS marketing is the most affordable way to promote your product or advertise your company..]]></description>
      <pubDate>Sun, 19 Aug 2018 23:51:11 GMT</pubDate>
      <category><![CDATA[How to]]></category>
    </item>
    <item>
      <title><![CDATA[SMS Marketing is the Key Ingredient to Your Restaurant’s Future S]]></title>
      <link>https://www.getponyexpress.com/post/sms-text-marketing-is-the-key-ingredient-to-your-restaurants-future-success</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/sms-text-marketing-is-the-key-ingredient-to-your-restaurants-future-success</guid>
      <description><![CDATA[The most cost-effective text marketing strategy for restaurants is SMS marketing. Send deals and offers, share your menu, send delivery notifications, etc.]]></description>
      <pubDate>Sat, 11 Aug 2018 13:15:00 GMT</pubDate>
      <category><![CDATA[Marketing Strategy]]></category>
    </item>
    <item>
      <title><![CDATA[Mass messaging can help charity organizations raise their chance]]></title>
      <link>https://www.getponyexpress.com/post/how-can-text-marketing-help-charity-organizations-raising-their-chance-of-being-advertisable</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/how-can-text-marketing-help-charity-organizations-raising-their-chance-of-being-advertisable</guid>
      <description><![CDATA[The bulk SMS message is the most cost-effective and easiest way to promote. your charity organization. Learn why 👆]]></description>
      <pubDate>Tue, 31 Jul 2018 10:38:34 GMT</pubDate>
      <category><![CDATA[Organizations]]></category>
    </item>
    <item>
      <title><![CDATA[How can Comic-Con exhibitors use SMS for better communication?]]></title>
      <link>https://www.getponyexpress.com/post/pony-express-hq-at-2018-comic-con-international-in-san-diego</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/pony-express-hq-at-2018-comic-con-international-in-san-diego</guid>
      <description><![CDATA[The Pony Express HQ crew just got back from the Comic-Con'18 by understanding the importance of SMS marketing once more. Why? Click to learn 👆]]></description>
      <pubDate>Tue, 24 Jul 2018 14:23:00 GMT</pubDate>
      <category><![CDATA[Marketing Strategy]]></category>
    </item>
    <item>
      <title><![CDATA[SMS Marketing for Beauty Salons and Spas]]></title>
      <link>https://www.getponyexpress.com/post/hair-today-gone-tomorrow-sms-text-marketing-for-beauty-salons-and-spas</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/hair-today-gone-tomorrow-sms-text-marketing-for-beauty-salons-and-spas</guid>
      <description><![CDATA[SMS marketing tips for beauty saloons: get the word out, do some good, and target the right clients. Explore details of these tips from the article.]]></description>
      <pubDate>Tue, 10 Jul 2018 16:21:00 GMT</pubDate>
      <category><![CDATA[Marketing Strategy]]></category>
    </item>
    <item>
      <title><![CDATA[How is text marketing a good solution for real estates?]]></title>
      <link>https://www.getponyexpress.com/post/how-is-sms-marketing-a-good-solution-for-real-estates</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/how-is-sms-marketing-a-good-solution-for-real-estates</guid>
      <description><![CDATA[Realtors can maintain customer engagement by mass messaging, sharing new listings and open house details, and engaging in two-way conversations.]]></description>
      <pubDate>Tue, 19 Jun 2018 22:13:26 GMT</pubDate>
      <category><![CDATA[Marketing Strategy]]></category>
    </item>
    <item>
      <title><![CDATA[Text marketing | Group Texting for Employees and Teams]]></title>
      <link>https://www.getponyexpress.com/post/group-texting-for-employees-and-teams</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/group-texting-for-employees-and-teams</guid>
      <description><![CDATA[Learn how to coordinate teammates and employees using text marketing for easier and more effective team communication.]]></description>
      <pubDate>Tue, 29 May 2018 10:48:00 GMT</pubDate>
      <category><![CDATA[Organizations]]></category>
    </item>
    <item>
      <title><![CDATA[Text Marketing for Retailers]]></title>
      <link>https://www.getponyexpress.com/post/sms-marketing-for-retailers</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/sms-marketing-for-retailers</guid>
      <description><![CDATA[Text marketing is a super effective tool for retailers to drive foot traffic into the store, alert people to specials, and increase sales.]]></description>
      <pubDate>Tue, 15 May 2018 13:19:00 GMT</pubDate>
      <category><![CDATA[Marketing Strategy]]></category>
    </item>
    <item>
      <title><![CDATA[Mass text messaging | Texting for Churches & Religious Groups]]></title>
      <link>https://www.getponyexpress.com/post/how-texting-for-churches-religious-groups-is-helping-grow-their-congregations</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/how-texting-for-churches-religious-groups-is-helping-grow-their-congregations</guid>
      <description><![CDATA[We explained WHY and HOW texting for Churches is essential to keep engaged with the Church members. We also shared Church message examples.]]></description>
      <pubDate>Mon, 30 Apr 2018 02:04:13 GMT</pubDate>
      <category><![CDATA[Organizations]]></category>
    </item>
    <item>
      <title><![CDATA[The top 3 ways how to collect opt-ins for SMS marketing]]></title>
      <link>https://www.getponyexpress.com/post/sms-marketing-how-to-collect-sms-opt-ins</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/sms-marketing-how-to-collect-sms-opt-ins</guid>
      <description><![CDATA[How to Collect SMS opt-ins for SMS marketing campaigns? ✅ 3 Strategies ✅ Best practices ✅ Text message templates]]></description>
      <pubDate>Wed, 18 Apr 2018 16:33:00 GMT</pubDate>
    </item>
    <item>
      <title><![CDATA[SMS Marketing Update: Auto-Load Now Available for messages]]></title>
      <link>https://www.getponyexpress.com/post/dont-run-out-of-credits-auto-load</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/dont-run-out-of-credits-auto-load</guid>
      <description><![CDATA[Save time by setting up auto-reload for credits on your Pony Express Account, and never run out of your text message credits.]]></description>
      <pubDate>Mon, 16 Apr 2018 03:32:50 GMT</pubDate>
      <category><![CDATA[How to]]></category>
    </item>
    <item>
      <title><![CDATA[SMS Marketing: The Top 6 Reasons People Opt-in to Branded Text Message]]></title>
      <link>https://www.getponyexpress.com/post/2018/04/10/sms-marketing-the-top-6-reasons-people-opt-in-to-branded-text-messages</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/2018/04/10/sms-marketing-the-top-6-reasons-people-opt-in-to-branded-text-messages</guid>
      <description><![CDATA[People opt into branded messages to receive coupons and personal alerts or access the information quickly.]]></description>
      <pubDate>Tue, 10 Apr 2018 21:26:38 GMT</pubDate>
      <category><![CDATA[Marketing Strategy]]></category>
    </item>
    <item>
      <title><![CDATA[Text marketing update: Remove Failed Numbers From Your Subscriber List]]></title>
      <link>https://www.getponyexpress.com/post/2018/03/15/update-remove-failed-numbers-from-your-subscriber-list</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/2018/03/15/update-remove-failed-numbers-from-your-subscriber-list</guid>
      <description><![CDATA[Update: Learn why and how to clean up your subscriber list by removing the failed numbers from your text marketing subscriber list step by step.]]></description>
      <pubDate>Thu, 22 Mar 2018 00:01:49 GMT</pubDate>
      <category><![CDATA[How to]]></category>
    </item>
    <item>
      <title><![CDATA[SMS Marketing: 3 Reasons Why SMS Wins Over Email Every Time]]></title>
      <link>https://www.getponyexpress.com/post/2018/03/20/sms-marketing-3-reasons-why-sms-wins-over-email-every-time</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/2018/03/20/sms-marketing-3-reasons-why-sms-wins-over-email-every-time</guid>
      <description><![CDATA[Email vs SMS? Here are 3 differences between SMS and emails: ▪️ Open times ▪️ Open rates ▪️ Conversion rates Read for details 👆]]></description>
      <pubDate>Tue, 20 Mar 2018 19:29:27 GMT</pubDate>
      <category><![CDATA[Marketing Strategy]]></category>
    </item>
    <item>
      <title><![CDATA[Send more messages with toll-free numbers]]></title>
      <link>https://www.getponyexpress.com/post/2018/02/09/update-toll-free-numbers-are-here-no-more-carrier-limits-on-the-number-of-recipients</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/2018/02/09/update-toll-free-numbers-are-here-no-more-carrier-limits-on-the-number-of-recipients</guid>
      <description><![CDATA[We covered how are toll-free numbers and local phone numbers the same and different, and switching from local number to toll-free SMS number.]]></description>
      <pubDate>Wed, 14 Feb 2018 22:29:34 GMT</pubDate>
      <category><![CDATA[How to]]></category>
    </item>
    <item>
      <title><![CDATA[SMS marketing update: Valentine’s Day MMS Templates]]></title>
      <link>https://www.getponyexpress.com/post/2018/02/07/update-new-templates-available-just-in-time-for-valentines-day</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/2018/02/07/update-new-templates-available-just-in-time-for-valentines-day</guid>
      <description><![CDATA[Use these predesigned MMS marketing templates for your Valentine’s Day promotions, event invitations, and so on.]]></description>
      <pubDate>Wed, 07 Feb 2018 20:09:35 GMT</pubDate>
      <category><![CDATA[Marketing Strategy, Sales Days, MMS]]></category>
    </item>
    <item>
      <title><![CDATA[How to be TCPA and CTIA Compliant for Text Marketing]]></title>
      <link>https://www.getponyexpress.com/post/tip-how-to-be-tcpa-and-ctia-compliant-when-text-message-marketing</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/tip-how-to-be-tcpa-and-ctia-compliant-when-text-message-marketing</guid>
      <description><![CDATA[If you've never heard of the TCPA and CTIA, here's a quick primer on following best practices and legal guidelines for SMS marketing.]]></description>
      <pubDate>Thu, 25 Jan 2018 03:46:40 GMT</pubDate>
      <category><![CDATA[Mass Messaging Guides]]></category>
    </item>
    <item>
      <title><![CDATA[SMS marketing update: A More Efficient Use of Your Credits]]></title>
      <link>https://www.getponyexpress.com/post/update-a-more-efficient-use-of-your-credits</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/update-a-more-efficient-use-of-your-credits</guid>
      <description><![CDATA[Work smarter with artificial intelligence built right into Pony Express HQ text marketing dashboard. Benefit from the power of text marketing.]]></description>
      <pubDate>Thu, 04 Jan 2018 01:29:50 GMT</pubDate>
      <category><![CDATA[How to]]></category>
    </item>
    <item>
      <title><![CDATA[Happy New Year's Greetings MMS Image with New Templates]]></title>
      <link>https://www.getponyexpress.com/post/update-send-happy-new-years-greetings-with-our-new-templates</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/update-send-happy-new-years-greetings-with-our-new-templates</guid>
      <description><![CDATA[Wish your customers and community members a happy new year with a new holiday image - MMS templates for SMS marketing. ✅ How to use MMS templates?]]></description>
      <pubDate>Thu, 04 Jan 2018 00:31:13 GMT</pubDate>
    </item>
    <item>
      <title><![CDATA[How to add phone numbers to your mass texting platform]]></title>
      <link>https://www.getponyexpress.com/post/update-reach-more-people-add-phone-numbers-to-your-pony-express-hq-account</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/update-reach-more-people-add-phone-numbers-to-your-pony-express-hq-account</guid>
      <description><![CDATA[Reach more people via SMS marketing without getting blocked or filtered by major phone carriers by adding local phone numbers to your Pony Express HQ account.]]></description>
      <pubDate>Tue, 02 Jan 2018 21:13:04 GMT</pubDate>
      <category><![CDATA[How to]]></category>
    </item>
    <item>
      <title><![CDATA[SMS marketing update: Limited Edition Holiday Templates Just Launched]]></title>
      <link>https://www.getponyexpress.com/post/update-limited-edition-holiday-templates-now-available</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/update-limited-edition-holiday-templates-now-available</guid>
      <description><![CDATA[Just launched - a new series of MMS holiday templates at Pony Express HQ! Now send MMS images to your group!]]></description>
      <pubDate>Thu, 14 Dec 2017 19:34:00 GMT</pubDate>
      <category><![CDATA[MMS, Marketing Strategy, Sales Days]]></category>
    </item>
    <item>
      <title><![CDATA[SMS marketing update: Pony Express HQ Now Detects Your Timezone]]></title>
      <link>https://www.getponyexpress.com/post/2017/12/20/update-pony-express-hq-now-detects-your-timezone</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/2017/12/20/update-pony-express-hq-now-detects-your-timezone</guid>
      <description><![CDATA[If you schedule an SMS at a specific time, you’ll now see your time zone reflected automatically. Send an SMS today and see this new update in action!]]></description>
      <pubDate>Tue, 05 Dec 2017 19:33:00 GMT</pubDate>
      <category><![CDATA[How to]]></category>
    </item>
    <item>
      <title><![CDATA[SMS marketing update: Free Forward Incoming Messages Now Available]]></title>
      <link>https://www.getponyexpress.com/post/update-forward-incoming-messages-now-available</link>
      <guid isPermaLink="true">https://www.getponyexpress.com/post/update-forward-incoming-messages-now-available</guid>
      <description><![CDATA[Get notifications every time someone responds to one of your SMS marketing campaigns with Pony Express free message forwarding.]]></description>
      <pubDate>Tue, 21 Nov 2017 19:39:00 GMT</pubDate>
      <category><![CDATA[How to]]></category>
    </item>
  </channel>
</rss>