SMS marketing update: A More Efficient Use of Your Credits
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Did you know that the legal opt-out messages at the end of each SMS text message are included in your character count? Pony Express HQ has shortened this legal message and is now only showing it to first-time recipients so that your credits can go further. 💰
People can unsubscribe from receiving text messages at any time by responding with the text message ‘STOP.’ 🛑 The new legal message has been shortened to reduce the number of characters: “STOP to end. For more help T&C:goo.gl/RXSsEP”. Existing recipients will not be shown this message.
Any new recipient that you add to a list will automatically get the legal footer. You’ll see a notification in the “Create Group Message” window.
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More efficient use of your text message credits | SMS marketing
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